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Ryan Gavin and Dean Hachamovitch, Marketing Guy and Engineer, respectively, for Internet Explorer, have announced that the final build and release of Internet Explorer 9 will indeed be at the party they’re throwing at South by Southwest in Texas on March 14th, 2011. They’ve decided to first announce this to their very favorite community at Channel9, a bunch of developers who are in love with the internet platform, and they’ve spoken here in a video at length what the browser will be able to do.

This browser has been in production for approximately a year, and now they’re going to release it, thanking profusely the community of developers who have stepped up to help them in making this a platform that has a chance at competing with the rest of the powerhouse browsers out in the market today. As you know, Internet Explorer

Hachamovitch will be doing a keynote at MIX 10 as well, showing off how the platform is rolling out, as a sort of “look what we did in a year” sort of thing. These two fellas sitting on the couch are super excited about this rollout and after saying what they came to say, they made sure to prompt Channel9 for what they call an “uncomfortable question.” What Channel9 decided to ask about was HTML5, to which they reply “WE’RE FOR IT!”

Of course the developer community knows this already, so the question is pressed, beyond what HTML5 can do for the everyday user, what does IE9 offer the fringe users who want features that not everyone will use? Hachamovitch replies with a sort of well, we DO do that, we’ve implemented things like Navigation Timing which “got 0% usage on the web,” he then going on to say that they’ve added items that don’t just come from developers who request things, they’ve essentially come up with elements that they and people at Yahoo, Google, and etc have spoken about behind the scenes, bringing these “fringe” features into IE9 at launch.

Essentially what they’re speaking about in this video and what will be coming with Internet Explorer 9 is depth as well as quality implementation of features. We’re hoping for the best!

Blogger Andrew Trench recently presented a theory on the threshold of when Internet penetration starts to matter, writing:

Social networks have also been given plenty of credit for the revolution unfolding in Egypt.

So I went and had a look at the numbers over on www.internetworldstats.com to see what they could tell us about these two scenarios. Well, fascinatingly, both Egypt and Tunisia have seen a massive growth in internet users and internet penetration over the last 10 years.

Both have now got internet penetration of over 20% and in Tunisia's case it was as high as 34%.

While it is clearly simplistic to over-state this factor and there must be many more drivers contributing to such a rapid political uprising, it is obviously a factor as evidenced by the Egyptian regime pulling the plug on the country's internet access to try and block the rising tide of revolt.

My back-of-napkin theory is this: that a rapid increase in internet penetration in a repressive regime does play an important role as it provides an unfettered channel of communication allowing disaffected citizens to share views - and more importantly - to rapidly organise and mobilise.

If Egypt and Tunisia are valid case studies, it looks like internet penetration of around 20% is the mark.

Geopolitics & Macroeconomics adds:

Internet penetration: Social networking sites were critical to sustaining the momentum in the recent protests. The internet penetration in Egypt is 16%. In Libya, it is a meagre 5% [1]. The unrest in Libya has thus far remained concentrated in regions that are geographically distant from the seat of ‘real' power (see more on this below). The dependence of momentum on internet communication is far greater in Libya than in Egypt where protests began in Cairo itself.

Taking the conversation to Pakistan, Sabene Saigol writes, on BrandRepublic:

Perhaps one reason for this is that we're still not that used to communicating via the ‘net - maybe we need greater broadband and internet penetration. Personally I think it is more to do with culture - while Pakistani internet users are savvy to using social media to connect with friends, I feel they have not yet ‘crossed over' to seeing SM as a means for professional communications - or even wider social communications that go beyond their immediate circle. Yes, there are no doubt savvy people - both within marketing and tech circles, and outside - however, these people are likely a tiny proportion of the total number of ‘net and social media users.

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With few surprises, techies were underwhelmed with Apple’s iPad 2 announcement, but I’m confident that consumers will be thrilled with the product. Apple already had a massive lead in the consumer tablet market it created, and these “underwhelming” upgrades should keep the company comfortably ahead. Apple has given competitors an opening by sticking to 3G, and it did not further pressure them with a lower entry price point or higher-resolution display. However, Apple has three critical advantages.

1. Brand: When consumers are thinking about tablets, they say they are buying an “iPad,” not a “tablet.” The iPad was already the category and volume leader, and the iPad 2 builds on that. In this respect, Apple actually benefits from the crowd of new tablets hitting the market. If there were only one or two strong competitors, consumers would be able to weigh the pros and cons of each offering, but with dozens and dozens of options hitting the market over the next few months, decision paralysis can set in and many consumers will throw up their hands and make the “safe” choice: the iPad.

2. iTunes: The iPad is still the only tablet on the market with a huge digital marketplace for movies, TV shows, and music. Some competitors are taking steps in this direction (e.g., Samsung’s Hub), but iTunes remains a significant competitive advantage.

3. App Store: If all you want to do is browse the Web and check e-mail, any tablet will probably suffice. However, Apple has an enormous lead in purpose-built apps. The Android ecosystem is strong and app availability should improve significantly over time, but the iPad 2 is considerably more versatile than any of its competitors right now, and it appears unlikely to lose its lead any time in the near future.

So if you are competing with Apple, what should you do? Rather than copying Apple’s products, copy its old advertising tag line and Think Different.

Apple’s brand is focused on creative types (or those who aspire to be), which is why it spends so much effort creating things like GarageBand. Competitors should target IT managers, knowledge workers, outdoorsy people, or some other group and build software and hardware combinations better suited to those use cases. Of course, this will take imagination and the ability to tie hardware, software, and services together to build unique experiences. There are some companies thinking outside the box (HTC and RIM have clearly differentiated products on their roadmaps), but for the vendors who are trying to out-Apple Apple… good luck. Here are some pointers, you’re going to need them:

• Based on Apple’s financials, it is clear that the iPad with WiFi is Apple’s volume product and 3G versions are merely gravy. Why is the competition only targeting the gravy?

• iTunes remains a significant competitive advantage for Apple – I cannot easily explain to novices how to get a movie onto the XOOM. Rivals need an “iTunes” of their own, but having one just achieves parity with Apple, so partnering is an acceptable approach. However, half measures are not enough; digital media stores must include movies (including rentals) and TV shows and music. If multiple partners are used, the tablet vendor still needs to provide a common interface and single account/billing relationship.

• Nintendo has a significant base of game developers targeting the 3DS; if you cannot muster equivalent resources (for gaming, media playback, or some other use), adding 3D to your tablet is just a gimmick.

• Apple’s rivals can compete on 4G, higher-resolution displays, or a lower price. Even speed is a potential differentiator from a technical perspective; NVIDIA has quad-core processors sampling this month, so rivals could build even faster tablets for this holiday season. However, I must still caution vendors that all of these factors are irrelevant if consumers do not want your product.

In February of 2007, 83.24 percent of users visiting TechCrunch did so from a Windows machine. One year later, in February 2008, the stranglehold remained firm at 80.44 percent. In February 2009, the number was at 74.04 percent. Last year, it was 61.59 percent. And this year? The number of people visiting our site from Windows machines dipped to 53.84 percent.

The writing is on the wall.

Look at those numbers again for a second. In four years, Windows share among TechCrunch readers has fallen 30 percentage points. That’s incredible.

The knee-jerk reaction in the comment section will likely be something like “it’s because you guys cover Apple so much”. But the fact of the matter is that Macintosh share, after rising for three of those four years, fell last year as well. It’s the mobile devices — specifically the iPhone, iPad, and Android devices — that are eating away at Windows.

In fact, if the trend over the past four years continues at about the same pace, in two years, devices made by Apple (Macs, iPhones, iPod touches, and iPads) will surpass devices that run Windows as the top visitors to TechCrunch. And depending on how popular the iPad 2, iPhone 5, and OS X Lion are, it could easily happen next year.

Here are the broken down numbers:

Feb 2007

• Windows: 83.24%


• Mac: 13.59%


• Linux: 2.51%

Feb 2008

• Windows: 80.44%


• Mac: 15.15%


• Linux: 2.97%


• iPhone: 0.77%


• iPod: 0.15%

Feb 2009

• Windows: 74.04%


• Mac: 20.48%


• Linux: 3.01%


• iPhone: 1.60%


• iPod: 0.28%


• Android: 0.09%

Feb 2010

• Windows: 61.59%


• Mac: 28.62%


• iPhone: 4.07%


• Linux: 3.49%


• Android: 0.87%


• iPod: 0.53%

Feb 2011

• Windows: 53.84%


• Mac: 27.64%


• iPhone: 6.72%


• iPad: 3.44%


• Linux: 3.28%


• Android: 3.06%


• iPod: 0.62%

While even the last batch of stats shows that Windows still has a nice cushion over number two, Mac, if you add the Apple products put together, it’s a different story.

• Feb 2007: 13.59% Apple products


• Feb 2008: 16.07% Apple products


• Feb 2009: 22.36% Apple products


• Feb 2010: 33.22% Apple products


• Feb 2011: 38.42% Apple products

In the four year span, Apple has added 25 percentage points to their share among TechCrunch readers. That nearly all of the 30 percentage points that Windows lost in that same span (Android’s growth pretty much fills in the rest).

So it currently stands at Microsoft’s 53.84 percent versus Apple’s 38.42 percent. Again, a big year for iPad, iPhone, and Mac could mean a changing of the guard as soon as next year. But unless something drastic changes, you can be sure that Apple will be dominant among TechCrunch readers in two years.

The latest rumors have Windows 8 showing up sometime in mid/late 2012. But the fact of the matter is that Windows 7, much more widely praised than the disaster that was Vista, hasn’t helped Microsoft buck this trend among our readers. Perhaps they’re only hope of gaining back share at this point is Windows Phone. So far, that hasn’t been going too well. Nokia should help that, but will it be enough to offset the Windows losses?

Humorously, Microsoft’s best hope for not falling to Apple may well be Android. If Google’s platform continues to make gains, it could prolong Apple passing Microsoft.

But again, Apple has iPhone 5, iPad 2, and OS X Lion on the immediate horizon — all within the next few months. And then there’s the very real possibility of another iPad in the fall.

The iPad 2 and iPhone 5 are likely to push the Apple share forward immediately. But don’t sleep on OS X Lion either. The early indications are that Apple has indeed made it much more iOS-like. That means millions of iPad/iPhone/iPod touch owners who have traditionally been PC users, are going to feel a lot more comfortable on a Mac than ever before.

And a new PC-to-Mac data migration system built in to Lion will only help that.

OS X Lion is going to feed off of iOS users, and vice versa. And the Mac ecosystem is going to continue to expand. Just as happened in the browser world with Chrome taking over, a transition is happening among TechCrunch readers in the ecosystem space. The numbers don’t lie. And Microsoft better pray that our readers aren’t leading indicators of overall trends in the space — which is exactly what you have been in the past.

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Preview of Final Result

 

Resources

• PT Sans Bold – FontSquirrel


• Free App Icons for Developers – WebAppers

Step 1

Open Photoshop and create a new document that is 1200 x 1200 pixels, 72 dpi, and RGB Color. Fill the layer with white. (Ctrl+Backspace or Delete)

Step 2

Now create a rectangle for the header and fill it with a white-grey color, then use the colors on the image for the “Gradient Overlay”. Our search and logo will eventually be part of the header.

Step 3

Create a new rectangle above the previous one, with attributes as shown below. The following drop shadow effect creates a look of a 1 pixel stroke which does increase the look of that simple bar. Note: this step creates a horizontal line.

 

Step 4

Now add the “Gradient Overlay” layer style with the hex codes indicated.

Step 5

Add a white 1 pixel stroke. The following stroke of 1 pixel will divide the grey shadow effect. It’ll eventually work as a divider.

Step 6

Make one more rectangle in the middle-right zone, and fill it with white and add a 1 px stroke as indicated – it will be our search box.

Step 7

One more rectangle should be created and filled with blue. Set the inner shadow as indicated below, this will be our search button. This blue works great in combination with grey, white and light-grey. Blue will be the major contrasting color we use as we work through this template.

Step 8

Add the Gradient Overlay details to the button with the details from image.

Step 9

Add a 1 px stroke to the button with the color indicated. Take a look at the first and the final result of the button so you can see the difference all these details made.

Step 10

Now add this drop shadow effect for the text placed in the search box, using PT Sans Bold. This will be the final step in creating your search button. You may want to try other fonts, but the PT Sans Bold is really good for this small button.

Step 11

Make another fill under the header section, this will be the navigation area. Here we will place the navigation links of our template.

Step 12

Write your navigation links using a dark-grey color, then add a white “drop shadow” effect. The effect used for the navigation links is the same used for the search button.

Step 13

With 1px vertical line, make divisions between each links. The lines should be black and will really increase the beauty of the navigation area.

Step 14

Over the home section, make a fill with the blue and then add a Gradient Overlay style as indicated.

Step 15

Copy the Home link, this time color it white and add a drop shadow effect.

Step 16

Create a big, grey zone under the navigation, it should be about 30% of the layout. This will be the background for the featured area.

Step 17

Now create a big, white rectangle and add some shadow with the details shown. A big stock image, a big headline and some text with another great button will be added.

Step 18

Add a any dummy image you want to that featured area. Be sure it covers more than 80% of the area. The one I chose is from a stock website.

Step 19

Add some text to it, use the PT SANS Bold font and make the font big.

Step 20

The remaining area should be filled with grey, in it we’ll place some text. This is really a secondary area which describes the image, the services, the company itself, or whatever you’d like.

Step 21

Place some blue-colored text which will be the title of the information below. Use the details in the image for Drop Shadow style.

Step 22

Add some dummy text. This could be some important information or whatever you’d like.

Step 23

Create another grey area under the featured zone, where we will add some text and icons later. Add the details as stated on the image. Mostly, the icons will promote the services offered by the company behind the website.

Step 24

Continue by adding a Gradient Overlay style for the last rectangle we have created in the anterior steps.

Step 25

Now we are adding titles and icons, as well as some divisions. The icons can be found in the resource list at the beginning of the tutorial. Be sure to choose your icons and text thoughtfully.

Step 26

At the border of both zones, create a small circle and fill it with dark brown color. Add some inner shadow as stated on the image.

Step 27

Continue by adding a drop shadow layer style. It is another small detail, but it really makes that button zone minimalistic, nice-looking and well designed.

Step 28

To finish, add a Gradient Overlay effect.

Step 29

By using the Custom Shape Tool (U), create an arrow in both circles. Now add the details shown on the screenshot.

Step 30

Continue by adding some Color Overlay for the arrow. It should also be a blue color because otherwise, it will not fit the contrast and the colors used on the whole template.

Step 31

Add a video screenshot in the free space and place a title for it. For this template, I have used a simple screenshot of a YouTube widget.

Step 32

Add the text “Product Highlights” and “Case Studies.” Let the text under the “Product Highlights” be links so you could showcase some friends’ websites or resources you admire/promote.

Step 33

Finish it by creating another form for e-mails, place all kind of other information, and whatever you’d like.

Step 34

Don’t forget to make a relevant/small footer for our template. If you have paid attention, you should know how to create the same effect as below. 

 

All done! If you have questions or suggestions, feel free to drop a comment. I hope you enjoyed this whole tutorial!

The Found Animals Foundation is an LA-based non-profit devoted to saving the lives of animals and solving the problem of animal overpopulation. Founded by Dr. Gary Michelson, a billionaire entrepreneur with a lifelong love of animals, Found Animals blends compassion with innovation and business sense. The organization does everything from working with local shelters to finding homes for strays to offering multi-million dollar incentives for research on animal sterilization.

The foundation will be opening its first ever "Adopt and Shop" retail space next month, so we caught up with Aimee Gilbreath, Executive Director of Found Animals, to find out a little bit more about the foundation, its goals, and LA's newest "pet shop."

HP: What is Found Animals most committed to?

AG: Our mission at Found Animals is to minimize the number of pets killed in animal shelters. We believe that our society, in the 21st century, can do far better than killing 4 million animals each year at a cost to taxpayers of over $2 billion annually. We look for innovative, entrepreneurial approaches to solving this problem. Over the past three years we have built a world class team of business and science professionals and launched programs that include sterilization, microchipping, owner support, adoption and more. Found Animals considers Los Angeles our test market for programs with plans to export successful ideas.

HP: What is the one thing you are most proud of that Found Animals has been able to accomplish?

AG: I’m most proud of our accomplishments with the Michelson Prize and Grant program. It’s our own version of the X-Prize and offers $25 million in prize money for creating a low cost non-surgical sterilant for use in cats and dogs. In addition, we are offering up to $50 million in grant funding to help researchers develop a prize winning technology. Sterilization is one of the best tools we have in our arsenal to reduce the number of unwanted pets that crowd the shelter system and overwhelm available resources. Unfortunately, current surgical spay/neuter approaches are expensive and often difficult to access for the pets and people who need them most. A “doggie Depo Provera” or “Kitty Norplant” type of product would revolutionize how we manage the pet population.

We created the program from scratch and its world class. Our Director of Scientific Research, Dr. Shirley Johnston, is world renowned in small animal reproduction and our Scientific Advisory Board is comprised of experts in many fields. Our program staff has created a fantastic grant process and we do outreach to scientists worldwide. So far we’ve received over 140 grant applications and a dozen projects have been approved for funding totaling over $5 million.

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